More rugged, more tech-savvy, and more productive than its predecessor — the Ford F-150 sets the benchmark that all other full-size pickup trucks will attempt to emulate. Now more eye-catching than ever before, the F-150 proudly showcases a bold exterior look, reconfigured interior, available full hybrid powertrain, and an assortment of class-exclusive features engineered to help you work smarter.
Enhancements made to the exterior include distinctive wrap-around bumpers, a prominent power dome hood, and streamlined headlight designs. Not only does the F-150 target best-in-class towing, payload, torque, and horsepower — it’s also determined to earn the title of the most efficient full-size pickup in its class. Once you take a seat inside the redesigned ergonomic cabin, you’ll discover an array of cutting-edge features designed to help you excel at both work and play. Examples of tech features include standard SYNC® 4 and a 12-inch center display screen. Standard Ford Co-Pilot360™ 2.0 helps you stay one step ahead of danger on the highways when you’re behind the wheel of the Ford F-150.
“If you want a work truck, the entry-level XL has everything you need and nothing you don’t but move up the trim ladder and you’ll find a lengthening list of desirable features—with price tags to match, of course. For those who want to venture into the wilderness there’s the spunky Tremor model while the upscale Platinum and Limited trims pamper occupants with Lincoln-level luxury.” – Car & Driver
“The full-size pickup truck segment is one of the most competitive in the automotive world, and the perennial sales king of the class is the Ford F-150. Some significant upgrades for 2023 include the supercharged V8-powered Raptor R, a Heritage Edition celebrating 75 years of the F-Series, and a Rattler Package offering off-road style and capability at an affordable price point.” – Kelley Blue Book
The big news for the new F-150 is that there is a new entry-level off-road option, one more affordable than optioning up to the Tremor or Raptor. This is a package for the XL called the Rattler. It’s based on the FX4 package, so you still get things like off-road suspension, a locking differential, and hill descent control, but then even more is added on top. This includes dual exhaust, rattlesnake logos, and unique 18-inch wheels.
Offering pickup shoppers a choice of 5 different powertrain options, the F-150 remains the segment leader in terms of performance capabilities. As a matter of fact, the F-150 is targeting best-in-class towing, payload, and horsepower ratings. In other exciting news, the electrified 3.5-liter PowerBoost full hybrid V6 powertrain (offered on all trim levels) defies conventional beliefs of full-size pickup fuel efficiency. This groundbreaking powertrain is anticipated to offer the most torque and horsepower of any light-duty full-size pickup, while also delivering an EPA-estimated range of approximately 700 miles and a targeted 12,000 pounds of available maximum towing capacity. You can also enjoy the added benefits from a 10-speed SelectShift® automatic transmission featuring an integrated 35-kilowatt (47-horsepower) electric motor. The advantages of electric power assists aren’t solely relegated to beneath the hood of the F-150 either. Available Pro Power Onboard enhances the capability of the F-150 by bringing generator levels of exportable power to job sites, campsites, and everyday life.
No matter if you’re trying to maximize your productivity or enhance your comfort, the ergonomic interior of the F-150 features a selection of exciting upgrades. Using the optional Interior Work Surface, you’ll have the ability to enjoy a meal or work on a 15-inch laptop right from the driver’s seat while parked. On King Ranch, Platinum, and Limited trims — the available class-exclusive Max Recline Seats are able to fold flat to nearly 180 degrees, with the bottom cushion rising to meet the back cushion and upper back support rotating forward up to 10 degrees for maximum comfort. Optional Zone Lighting allows passengers to turn individual sections of exterior lights on and off via the SYNC® 4 screen or remotely with the FordPass app on their phone. Another innovative feature available inside the cabin is a stowable console shifter which easily folds into the center console with the push of a button.
A standard feature found inside every F-150 model, the groundbreaking SYNC 4 communications system includes customizable information on demand along with real-time mapping. Experience effortless connectivity with Apple CarPlay™ or Android Auto™ compatibility along with SYNC AppLink® apps such as Waze and Ford+Alexa. Keeping you at the absolute forefront of technology, the F-150 has the honor of being the first full-size pickup in North America with standard over-the-air updates. For improved awareness and confidence on the road, Ford Co-Pilot360™ 2.0 provides a helping hand when you need it the most. Along with 10 dynamic features, the F-150 is also the only pickup to offer Active Drive Assist, which lets you experience hands-free driving on more than 100,000 miles of divided highways in all 50 states and Canada. Available Active Park Assist 2.0 can regulate steering, shifting, braking, and accelerator controls during a parallel or perpendicular parking maneuver at the press of a button.
*MSRP for base vehicle. Excludes destination/delivery fee plus government fees and taxes, any finance charges, any dealer processing charge, any electronic filing charge, and any emission testing charge. Optional equipment not included. Starting A, Z and X Plan price is for qualified, eligible customers and excludes document fee, destination/delivery charge, taxes, title and registration. Not all vehicles qualify for A, Z or X Plan. All Mustang Shelby GT350® and Shelby® GT350R prices exclude gas guzzler tax.
